1. To promote a new product
  2. To launch a new website or blog
  3. To announce a contest
  4. To announce hiring someone
  5. Seasonal promotions
  6. To promote a charitable campaign
  7. To announce a merger or strategic partnership
  8. If you’ve won an award or competition
  9. If you’ve been recognized by an industry organization
  10. To tie in your product or service with a national trend – the economy, the real estate market, etc.